The Story of our Jewelry

-> Video of our mothers jewelry creations

For nearly thirty years, our master jewelers have hand-set every gemstone with the same artisanship that has been used throughout the ages. The winning gemstones are expertly hand-set to display their natural splendor. After each piece is thoroughly inspected, it undergoes a three-step polishing process which gives the jewelry its shine and luster.

Why Mom Deserves a Diamond® jewelry is the epitome of artistic design and elegance. The diamonds and gemstones are carefully selected and expertly set. This allows the light to dance and creates a mesmerizing display of brilliance.

Mom Deserves a Diamond jewelry is renowned for its timeless designs and exceptional craftsmanship. One of the defining features is the attention to detail. Every aspect of the creation process is executed with the utmost care. This level of detail results in pieces that are truly exceptional.

All our jewelry is created from the purest 24-karat gold and is blended with the finest alloys. Nothing is wasted. The remaining gold sprues that remain after casting is refined and recycled into new jewelry. All our 14K yellow gold jewelry is nickel-free. This means it is hypoallergenic, which is a great option for those with sensitive skin or allergies to certain metals. This type of high quality jewelry rarely causes skin irritation or discoloration.

Every piece comes with a lifetime guarantee if the gem ever falls out and we will reset it for free.

When you own Why Mom Deserves a Diamond® jewelry, you know you have the best. With proper care, your jewelry will last a lifetime.

The creative mind of Diamond Mike

As Diamond Mike was designing jewelry, he wanted to incorporate symbols that would become eternal reminders of a mother and child’s love. Nearly every piece is etched with one of these symbols.

   Arms of Love®

The Arms of Love® symbol came into being by drawing a backwards “S,” then extending an arch to the left about two-thirds of the way down from the top. After much experimentation, the final drawing reminded Diamond Mike of the outstretched arms of a mother holding her child. The figure points to the negative integers of time, reminding us of our birth origins.

Moon Over Mountains® spells MoM

Moon Over Mountains comes from the acronym, mom, which is the most sacred word of the contest.
As Diamond Mine scribbled the word mom several times, he realized that the letter M resembled mountains. When the circular O was placed above the M, it looked like a rising moon. The abstract form of the word “mom” appeared!