Privacy Policy and Trademarks

Trademark Warning

WHY MOM DESERVES A DIAMOND®, THE LEGENDARY CONTEST®, ARMS OF LOVE®, FLYUP® and MOON OVER MOUNTAINS® are registered trademarks by the United States Patent and Trademark Office. Why Mom Deserves a Diamond, Inc.  aggressively protects and defends its trademarks, trade dress, and business methods.

Minor Identity

To help conceal the identity of minors, we do not disclose the last names of contest winners or the schools they attend on social media or our online winner database without the expressed permission from a parent or teacher unless the student is a grand prize Diamond Winner.

Collection of Information:

We collect personal information, like names, postal addresses, email addresses, etc., when voluntarily submitted by our visitors. The information you provide is used to fulfill you specific request, unless you give us permission to use it in another manner, for example to add you to one of our mailing lists.

Cookie/Tracking Technology: may use cookie and tracking technology depending on the features offered. These are useful for gathering information such as browser type and operating system, tracking the number of visitors to the site, and understanding how visitors use the site. Cookies can also help customize the site for visitors. Personal information cannot be collected via cookies and other tracking technology, however, if you previously provided personally identifiable information, cookies may be tied to such information. Aggregate cookie and tracking information may be shared with third parties.

Commitment to Data Security:

Your personally identifiable information is kept secure. Only authorized employees, agents and contractors (who have agreed to keep information secure and confidential) have access to this information. All emails and newsletters from this site allow you to opt out of further mailings.

Privacy Contact Information

If you have any questions, concerns, or comments about our privacy policy you may contact us by email at

We reserve the right to make changes to this policy.